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Exploring new models for creating content

This in from Shannon Clark of MeshForum fame: A Swarm of Angels is an experiment for a new model for content creation, well worth a look. Its objective is to raise a £1 million pound movie from contributions, and freely distribute the resulting movie to 1 million people, all within one year. This creates collaborative effort, bypassing Hollywood, and allowing the outputs to be shared and remixed, by issuing it on a Creative Commons license. There’s a good chance that they’ll create something worthwhile, with their explicit intent to make a cult movie. The fund-raising model here is difficult to scale, but it can carve out a niche. The point is we need to explore new models for content creation and ownership – the experiment with this new model may uncover new possibilities that will indicate some of the many paths forward media creation will take.

About the blog author

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Ross Dawson is a strategy leader, keynote speaker, and bestselling author. He is CEO of consulting firm Advanced Human Technologies, based in Sydney and San Francisco, and Chairman of Future Exploration Network, a global events and consulting firm specializing in the future of business.

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rossd [AT] ahtgroup [DOT] com

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