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Video excerpts of keynote speech for Sun Microsystems Partner Executive Forum: The Future of the Network Economy

Ross Dawson, January 5, 2009 3:11 PM US PT

I recently gave the keynote speech for a Sun Microsystems Partner Executive Forum, where Sun brought together the top executives from its extensive partner network for an update and relationship building session.

Below is an 8 min video containing brief excerpts from my keynote, titled The Future of the Network Economy.

Topics covered in the video include:

* In the Depression of the 1930s there was little structural change in the economy; in the current downturn there will be massive change.
* In a connected world you can – and must – reposition yourself across boundaries.
* Scale-free networks provide a common structure across society, web, infrastructure and more.
* Collaborative filtering is where the web is going: it enables us to find what is most relevant to us from infinite content.
* Open innovation requires identifying and stimulating the social networks where relevant ideas are proliferating.
* Our individual and organizational reputations will precede us, giving us and others insights into our expertise, reliability, and credibility.
* Strategy in an economy based on the flow of information and ideas requires us to rethink alliances and identify opportunities in new domains.
* The law of requisite variety means we must be at least as flexible as our environment.
* Studying ants' collective behavior can help organizations understand how to tap emergence to create value.

Ross Dawson is globally recognized as a leading futurist, entrepreneur, keynote speaker, strategy advisor, and bestselling author. He is Founding Chairman of four companies: professional services and venture firm Advanced Human Technologies, future and strategy consulting group Future Exploration Network, leading events firm The Insight Exchange, and influence ratings start-up Repyoot.

Ross is author most recently of Implementing Enterprise 2.0, the prescient Living Networks, which anticipated the social network revolution, and the Amazon.com bestseller Developing Knowledge-Based Client Relationships (click on the links for free chapter downloads). He is based in Sydney and San Francisco with his wife jewellery designer Victoria Buckley and two beautiful young daughters.