Social Media Strategy Framework in German - Social Media strategische Rahmenrichtlinien | Trends in the Living NetworksTrends in the Living Networks

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http://ripanti.yiid.com Marco

This looks very cool. Great job.
I would be happy, to see this gfx on my new wiki at http://www.social-media.com
Regards
Marco
http://rossdawsonblog.com Ross Dawson

Absolutely – feel free to take and use the framework any way you want.
http://www.digitalpublic.de Wittkewitz

the official you becomes “Sie” w/ big S if you adress someone directly
Lernen
1. Verwenden Sie selber Social Media (mindestens Ausprobieren)
[Verwenden Sie selbst...]
purple
1.
1.1 Verbessern Sie [die] das Kundenengagement
1.2 Erweitern Sie [den] das Marken- und Reputationsmanagement
2. Governance Festlegung= Nutzungsvereinbarung
2.3. Klären Sie das Risiko bei mangelnden [NICHT-] Engagement
2.4 Erarbeiten [Setzen] Sie klare Social Media [Medien] Grundsätze
turquois
Entwickeln Sie Fähigkeiten
1. Identifizieren Sie “Botschafter” für Social Media [Champions]
2. Entwickeln Sie eine Kultur der verantwortlichen[r] Transparenz
orange
1.Hören
1.1 Finden Sie Werkzeuge und Wege für das Monitoring [Identifizieren Sie Überwachungsmittel für Social Medien]
1.2. Lernen Sie den Einsatz dieser Mittel [lernen sie, wie sie...]
1.3 Ergründen Sie, was über Ihre Firma und den Markt gesagt wird [Ergründen Sie was...]
1.5 Finden Sie Menschen, deren Meinung eine hohe Reputation genießt [Bringen Sie zum Vorschein...]
2. Engagieren Sie sich im Gespräch
2.1 Suchen [Steigen ein] Sie das Gespräch aktiv
2.2 Vermitteln Sie [R] relevante Inhalte
2.3 Gruppen müssen erleben, dass sie wertvoll sind [Geben Sie den Gemeinden einen Wert]
2.4 Gehen Sie auf Meinungsführer zu [Engagieren Sie sich mit Beeinflussern]
Think this will do a better job in some cases.
bye
Jörg Wittkewitz
http://rossdawsonblog.com Ross Dawson

Thanks Jörg, much appreciated!
We’ll incorporate this into our next version.
hedg

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Ross Dawson Photo

Ross Dawson is globally recognized as a leading futurist, entrepreneur, keynote speaker, strategy advisor, and bestselling author. He is Founding Chairman of AHT Group, which consists of 3 companies: consulting, publishing, and ventures firm Advanced Human Technologies, future and strategy firm Future Exploration Network, and events company The Insight Exchange.

Ross is author most recently of Getting Results From Crowds, the prescient Living Networks, which anticipated the social network revolution, the Amazon.com bestseller Developing Knowledge-Based Client Relationships, and Implementing Enterprise 2.0. (click on the links for free chapter downloads). He is based in Sydney and San Francisco with his wife jewellery designer Victoria Buckley and two beautiful young daughters.