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Official: Give staff Facebook ‘or risk losing them’

Ross Dawson, October 23, 2007 at 10:35 pm

The other day I wrote a post titled Implementing Web 2.0 is critical for attracting talent.

I just saw this newspaper article titled: Give staff Facebook ‘or risk losing them’

CONSTRUCTION giant John Holland says allowing employees to access social networking site Facebook can play a role in attracting and keeping young workers.

The building company has been hit hard by the current skills shortage, with group managing director David Stewart highlighting engineering as a profession experiencing an “extreme” shortage.

…and goes on to describe why John Holland decided banning Facebook was dumb.

Thanks for the pointer from James Dellow. Yes, you’re right James, I love it!

For the most current insights and trends in the living networks, follow @rossdawson on Twitter!

  • http://www.bookbook.com.au/wordpress Charlie

    The funny thing is that lots of large companies spend millions on trying to improve networking within their organisations and then suddenly a very efficient networking tool emerges and they shut it down!

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Ross Dawson is globally recognized as a leading futurist, entrepreneur, keynote speaker, strategy advisor, and bestselling author. He is Founding Chairman of AHT Group, which consists of 3 companies: consulting, publishing, and ventures firm Advanced Human Technologies, future and strategy firm Future Exploration Network, and events company The Insight Exchange.

Ross is author most recently of Implementing Enterprise 2.0, the prescient Living Networks, which anticipated the social network revolution, and the Amazon.com bestseller Developing Knowledge-Based Client Relationships (click on the links for free chapter downloads). He is based in Sydney and San Francisco with his wife jewellery designer Victoria Buckley and two beautiful young daughters.

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