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[VIDEO] The world’s first full motion-graphics presentation

In late April I gave a keynote at TheNextWeb 2012 conference in Amsterdam on The Future of Crowds.

I have for many years intended to develop a full motion graphics presentation. I have long used highly visual presentations to accompany my keynotes, often including numerous videos without sound as well an array of full screen images. However they primarily consisted of static visuals.

I decided TheNextWeb conference was a good opportunity to create my first full motion-graphics presentation. Below is a video of the keynote’s visual presentation.



I noted at the time that I was not aware of anyone who had done a full motion graphics presentation, and so no one has let me know about any. As such, it seems like it was the world’s first full motion graphics presentation.

As I wrote before the event, I firmly believe that the future is motion graphics presentations.

I believe we are about to enter an era of motion graphic presentations. Initially Powerpoint was mainly used for lots of words in bullet points. Over the last years presentations have become far more visual, with now even the average presentation usually far better than 5-10 years ago. The next phase is presentations consisting largely of moving images. This won’t be for all situations, but certainly for when a strong impression needs to be created, such as in keynotes.

It’s time to properly kick off the motion graphic presentation era. Creating my presentation has been a massive rush in the middle of a very busy period over the last few weeks, however I’m pretty pleased with what we’ve come up with. However it is a first effort, and from now I will be working hard to get better at the art of motion graphic presentations.

If this is the dawn of a new age of motion graphic presentations, I very much look forward to seeing what emerges. It is a marvellous domain for exploring visual metaphors, 3D conceptual representations, and ideas writ on a large stage, an arena for boundless creativity.

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  • Yannig Roth

    Hi Ross, great visual presentation indeed!

    However you say that “all Quirky products are designed by the crowd”; I
    don’t really agree with that. I think Quirky’s strength is that they
    have in-house designers & engineers etc. who THEM design the
    products. The crowds is only providing idea input, voting, commenting
    but they don’t design anything. Quirky has been funded $ 120 million by
    VC, and that money is basically there to transform consumer ideas into
    actual products. Don’t you think?

    A better example of people who actually design something might be Local
    Motors (i.e. The Forge) because its community is qualified in a way,
    they’re mostly designers & engineers… and the consumers actually
    build their cars! This is, according to me, a better example of products
    REALLY designed by the crowd.

    Wishing you the best, and cool stats at 17:30 ;-),

    Yannig

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About the Blog author

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Ross Dawson is globally recognized as a leading futurist, entrepreneur, keynote speaker, strategy advisor, and bestselling author. He is Founding Chairman of AHT Group, which consists of 3 companies: consulting, publishing, and ventures firm Advanced Human Technologies, future and strategy firm Future Exploration Network, and events company The Insight Exchange.

Ross is author most recently of Getting Results From Crowds, the prescient Living Networks, which anticipated the social network revolution, the Amazon.com bestseller Developing Knowledge-Based Client Relationships, and Implementing Enterprise 2.0. (click on the links for free chapter downloads). He is based in Sydney and San Francisco with his wife jewellery designer Victoria Buckley and two beautiful young daughters.

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